This continually evolving printing method is designed to produce good quality, shorter runs while maximizing client budgets. Additionally, this electronic technology allows for multi-page documents and variable data printing. Each printed piece can have individual information printed on plain text or photos that are driven from an external database or spreadsheet. This provides personalization and customization unavailable by other print processes.

Another important advantage that digital printing offers is speedy turn around. Thanks to minimal press setup and built in multi-color registration, these otherwise lengthy processes are eliminated.